Pharmaceutical Advertising
PR & Publicity
Public Service Campaigns
Patient Advocacy
A specialist Pharmaceutical Advertising Agency that has held this space since 1995.
We have a proven reputation for generating results by creating campaigns and managing projects for pharmaceutical clients increasing their reach and creating valuable partnerships with their customers and the communities they serve.
Talk to us about your business goals.
Our CORE Business is in the Pharmaceutical Industry
It’s in our DNA
Who We Are
Lynne has more than 36 years' experience in the pharmaceutical industry and has worked for leading pharmaceutical companies.
As the CEO of Oz Healthcare Communications, she is experienced in developing and implementing large-scale pharmaceutical, healthcare and communication programmes, with an impressive portfolio of work showcasing her expertise in the pharmaceutical and advertising industry. Her strengths are strategy development, product communication, media strategy, publicity, advisory boards, KOL development, clinical trial patient recruitment, direct-to-consumer campaigns, patient education and NPO Incubation.
She is the publisher of Medicine and You and she produced and presented Medicine and You, a health talk show on Radio today.
Lynne Zurnamer
Owner/CEO
Oz Healthcare Communications
1982 -1984: Medical Rep, RSM, Product Manager, Group Product Manager, Business Unit Manager Pharmaceutical Industry
Pharma Experience
1982 - 1984 Medical Representative at A&H (a division of GSK)
1985 – 1987 Regional Sales Manager and Hospital Product Manager at Janssen-Cilag and
Product Manager at Janssen
1988 – 1990 Product Manager Lennon (Aspen)
1991 – 1993 Product Manager Sandoz (Novartis)
1993 - 1995 Group Product Manager and Business Unit Manager Roche
1995 - Current Oz Healthcare Communications, Endometriosis-SA, Mabu Pharmaceuticals
1995 - Current:
1995: Founder and Owner - OZ Healthcare Communications
2010: Founder - Endometriosis SA and Exco Member of Endo-Warriors and South African Endometriosis Support, Advisor to Endometriosis Africa
2011: Oz Publishing: Publishing medical textbooks and books authored by medical professionals
2012: Founder Medicine and You: Magazine and Radio Show: Presenter - Radio Today
2020: Director: Women’s Health Into the Future (including Menopause Tigers)
2021: Co-Founder and Director: Oz DigiMedical, Oz FundRaisingForChange
South African Treatment Guidelines: Asthma Guideline Project in South Africa, Facilitated Oral Contraceptive Guideline Development with grant from Bayer, involved in the development of Endometriosis Guidelines.
NPO Experience: Founder- Endometriosis-SA, Founder - Menopause-SA,
Incubation - Rare Disease South Africa, Incubation - National Asthma Education Programme,
Heart Foundation, Allergy Society of SA, SAPS, Endometriosis-Africa and more.*
CV, Portfolio and Pharma and KOL References available on request.
We are a Specialized Pharmaceutical Advertising and PR Agency, with a dedicated team of experts - passionate about helping our clients effectively communicate their message to their target audience.
Our team has a deep understanding of the unique challenges and regulations within the pharmaceutical industry, allowing us to provide strategic and tailored solutions to meet our clients’ needs. Whether it’s launching a new product, promoting a health awareness campaign, or creating compelling visual designs,
we have the expertise to deliver impactful results.
Medical
Strategy
Copywriting
Referencing
Regulatory
Studio
Conceptualisation
Design of Collateral:
Detail Aids, Dosage Cards,
Hi Viz Campaigns,
Patient Booklets, Posters,
Point of Sale
Production
Commercials
Documentaries
Podcasts
Online Interviews
Events
Health Days
Public Service
Announcements
Advisory Boards
Market Research
At our core, we are driven by the desire to make a meaningful impact in the pharmaceutical industry and help our clients achieve their communication goals. We are dedicated to staying at the forefront of industry trends and best practices to ensure we deliver the most effective and relevant solutions for our clients.
Our CORE Business is in the Pharmaceutical Industry
It’s in our DNA
What We Do
Strategy | Development and Implementation
Design | Collateral - Detail Aids, Print Ads, High-Viz Campaigns, Patient Info Booklets, Posters, Leaflets
Media Placement | Engineering the line up | Skilled buying | Networked placements
Production | Television Ads, Radio ads, Scientific Documentaries, Operation Footage, Educational Projects and Pogrammes, Media Inserts and Footage
Medical Copywriting | Professional collateral, Guidelines, Clinical trial summaries and interpretation
Regulatory standard referencing | and sourcing of references
Direct-to-Patient and Direct-to-Consumer programmes
Disease Awareness programmes, Patient Education Programmes, Compliance Programmes
Healthcare Non-Profit Organisations and Companies | Incubation, Management
Patient Advocacy | Initiation, support and implementation
Advisory Boards | Identifying, set-up and facilitating
Publicity | Strategy, Media Access and Contacts, Press Conferences, Measurement ROI
Media Training | With well-known and expert media presenters
Market Research | Qualitative, Quantitative, Professional, Consumer and Media
Social Media | Strategy, Web Design, Content Development and Support, TikTok, Facebook, Twitter, Instagram and LinkedIn
Crisis Management |Product Recalls, Reputation, Issues
Government Relations | Access DOH, Joint Ventures, Public Private Partnerships
Our CORE Business is in the Pharmaceutical Industry
It’s in our DNA
Some of Our Clients
Trusted by Leaders in the Pharmaceutical Industry.
Our CORE Business is in the Pharmaceutical Industry
It’s in our DNA
Some of the Brands Entrusted to us
Our CORE Business is in the Pharmaceutical Industry
It’s in our DNA
Portfolio
Anaesthesia | Antibiotics | Asthma and Allergy | Autoimmune Disorders | Burns | Biothech | Cardiology | Dermatology | Dental | Diabetes | Haemophillia | Haematology | Infectious diseases | Metabolic Disorders | Men’s Health | Neurology | Ophthalmic | Oncology | Paediatrics | Pain | Podiatry | Psychiatry | Rare Diseases | Respiratory | Urology | Vaccines | Wellness | Women’s Health
Our CORE Business is in the Pharmaceutical Industry
It’s in our DNA
Public Service Announcement
Obesity Awareness – Novo Nordisk
Non Profit Organisations
National Asthma Education
Programme (NAEP)
Collateral |
Conceptualising,
Copywriting, Referencing,
Approvals, Design,
Print and Production
Social Media
Women’s Health Month
• Social media outreach
• Joint access to clients
• Cross – function and sign up
between WaxIt and Endo-SA
• Link to Bayer website
• Download of Bayer
Endometriosis Booklet and
Questionnaire
• KOL on-line
Advisory Boards
Video Production
Oz Healthcare Communications
40 Thembi Office Park,
Calderwood Road,
Lonehill
Our CORE Business is in the Pharmaceutical Industry
It’s in our DNA
© Oz Healthcare Communications 2024 - All Rights Reserved